Key Outlet / Wholesale Market Manager

Job Location

Tamil Nadu (Field Role Extensive Travel Required)

Required Areas:

Chennai (North, South, Central)

Trichy

Madurai

Coimbatore

Tirunelveli

Pondicherry

310 Years in Wholesale / General Trade / FMCG Sales (Food products preferred)

We are looking for a dynamic and result-oriented Key Outlet / Wholesale Market Manager to develop and manage sales in the wholesale markets and key retail outlets across Tamil Nadu.

The candidate will be responsible for expanding distributor & wholesale networks, strengthening key outlet relationships, driving secondary sales, and achieving monthly sales targets for Ghee and allied FMCG food products.

• Develop and manage wholesale market operations in assigned territory.
• Identify and appoint new wholesalers and key outlets.
• Strengthen relationships with existing wholesale partners and key retailers.
• Drive primary and secondary sales through wholesalers.
• Ensure product visibility, placement, and stock availability in key outlets.
• Negotiate trade schemes, pricing, and margins as per company policy.
• Monitor distributor performance and ensure timely stock replenishment.
• Coordinate with supply chain for smooth dispatch and delivery.
• Conduct market visits regularly to monitor competitor pricing and schemes.
• Implement trade promotions and market activation activities.
• Maintain daily sales reports, beat plans, and outlet coverage records.

• 310 years of experience in Wholesale / General Trade / FMCG Sales.
• Strong market knowledge of Tamil Nadu wholesale hubs.
• Excellent negotiation and relationship management skills.
• Fluency in Tamil and basic English.
• Willingness to travel extensively.
• Two-wheeler mandatory (Valid driving license preferred).
• Basic MS Excel knowledge and experience with distributor management systems (DMS).
• Target-driven with strong execution capability.

• Achievement of Monthly & Quarterly Sales Targets
• Growth in Wholesale Billing Volume
• Expansion of Active Outlet Base
• Secondary Sales Growth
• Market Share Improvement
• Distributor ROI & Stock Rotation Efficiency

Food and Beverage Manufacturing

Full-time