Integrated Media Planner

Madison World has been a trusted partner for clients, addressing their marketing challenges and maximizing sustainable profits for over 36 years. With expertise across Media (Digital, TV, Print, Radio, Cinema, Outdoor, and Activation), PR, Creative, and Sports, the company has successfully empowered brands to achieve their objectives, whether expanding market share, boosting profits, or launching new products. In the year 2023-24, Madison World proudly served nearly 500 clients across its units and employed a team of 1,300 professionals, with 650 specialists in Digital.

We are looking for a full-time Integrated Media Planner, based on-site at our Mumbai office. The role involves developing and executing comprehensive media plans to meet client objectives. Responsibilities include crafting media strategies, analyzing market data, and coordinating with internal and external teams to ensure successful campaign execution. The position will require staying up-to-date with new media channels and tools to optimize media planning efforts.

• Proven skills in Media Planning and developing effective Media Strategies
• Strong Analytical Skills to evaluate media performance and market data
• Excellent Communication abilities for collaboration with clients and teams
• Knowledge and understanding of New Media channels and emerging platforms
• Bachelor's degree in Marketing, Communications, Advertising, or related field
• Ability to manage multiple projects in a fast-paced environment
• Experience in an agency or media planning environment is a plus