Head of SEO

Role: Head of SEO (B2B SaaS)

Location: Hyderabad / Remote

Experience: 8+ Years

Department: Marketing

Role Overview

We are seeking a strategic and hands-on Head of SEO to lead and scale a global SEO function for a B2B SaaS business. This role owns end-to-end SEO strategy across regions, with a strong focus on technical SEO, content visibility, AI-powered search experiences , and next-generation optimization techniques.

You will work closely with cross-functional teams to drive organic growth across traditional search engines as well as emerging AI-driven and voice-based discovery platforms .

Key Responsibilities

SEO Strategy & Execution

• Lead and scale end-to-end SEO strategy across multiple regions (India, US, Middle East).
• Own technical SEO, content SEO, and off-page initiatives .
• Drive organic visibility across Google, Bing , and emerging AI-powered search platforms (SGE, ChatGPT, Perplexity).
• Develop and execute Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) strategies.
• Optimize content for featured snippets, answer boxes, and voice search .
• Implement structured data and schema markup to improve crawlability and rankings.

AI & Automation

• Leverage AI-powered tools and automation for keyword research, content creation, and SEO workflow optimization.
• Track evolving AI search trends and algorithm updates to stay ahead of the curve.

Analytics & Performance

• Monitor and analyze SEO performance, rankings, traffic, conversions, and growth metrics.
• Build dashboards and report SEO KPIs and insights to leadership.
• Translate data into actionable recommendations and strategy improvements.

Collaboration & Leadership

• Collaborate closely with Content, Product, Design, and Engineering teams to ensure SEO is embedded across initiatives.
• Manage and scale external agencies, consultants, and freelancers as needed.
• Provide thought leadership and guidance on SEO best practices across the organization.

Requirements

• 8+ years of experience in SEO , preferably in fast-paced digital or product-led environments.
• Mandatory: Proven experience in B2B SaaS SEO .
• Strong expertise in on-page, technical, and off-page SEO .
• Deep understanding of AI-driven search evolution , including AEO, GEO, and SGE.
• Hands-on experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, Surfer , or similar.
• Strong analytical, data-driven, and problem-solving mindset.
• Proven ability to lead teams or manage external partners .
• Excellent communication and stakeholder management skills.