Head of Sales & Growth

Job Title: Head of Sales & Growth

Location:Sydney, Australia (Hybrid / Onsite asrequired)

Department:Sales & Growth

Seniority:Leadership / Executive Role

Industry:Web3, Identity,DecentralisedCommunication,DefenceTech

Employment Type:Fulltime

About the Company

We are a pioneering Web3 technology company buildingSelfSovereign Identity (SSI)platforms,DecentralisedCommunication (DeCom)infrastructure, andDecentralisedTAK (Team Awareness Kit)solutions for enterprise, government, and consumer ecosystems. Our mission is to empower governments, businesses, and individuals with secure, privacypreserving, interoperable, and censorshipresistant digital identity and communication tools.

With deployments spanning enterprise pilots, state initiatives, anddefenceadjacent communication systems, we are rapidly expanding our presence in Australia and the AsiaPacific region.

We are looking for aresults-driven, strategic, and entrepreneurial Head of Sales & Growthto build and scale our GTM efforts acrossB2B, B2C, and B2Gverticals.

Role Overview

TheHead of Sales & Growth (APAC)will lead endtoend sales strategy, growth operations, and revenue generation for our SSI,DecentralisedCommunication, andDecentralisedTAK product lines.

This role blendsenterprise sales,government sales,consumer growth, andstrategic partnerships, while also overseeingproposal writing,tenders,grant submissions, andcontract acquisition.

You will be the face of our APAC GTM efforts and will drive adoption by enterprises,defenseagencies, emergency responders, public-sector institutions, and consumers across Australia and the wider region.

Key Responsibilities

1. Sales Leadership & Strategy

• Own the entire revenue function for APAC markets, including pipeline forecasting, quarterly targets, and multisegment growth plans.
• Build and execute GTM strategies for:
• B2B(enterprise SSI, verifiable credentials, decentralized messaging)
• B2C(privacyfirst consumer identity & communication apps)
• B2G(government digital identity,defencecommunication, public-safety deployments)
• Develop segmentspecific value propositions, pricing strategies, and deployment models.
• Build and manage a high-performing Sales & Growth team in Australia.

2. Government &DefenseSales (B2G)

• Lead engagement withfederal,state, andlocalgovernment agencies, particularly for identity and secure communication initiatives.
• Own sales motions forDecentralizedTAK(Team Awareness Kit) to:
• Defenseforces
• First responders
• Fire departments
• Emergency management teams
• Public-safetyorganizations
• Navigate government procurement processes, tenders, and budget cycles.
• Build relationships withdefenseprimes, tactical communication integrators, and strategic procurement partners.

3. Enterprise Sales (B2B)

• Drive enterprise adoption of SSI solutions across sectors including:
• Financial Services
• Healthcare
• Telecommunications
• Transportation
• Education
• Cybersecurity
• Own pipeline generation, POCs, pilots, and multiyear licensing deals.

4. Consumer Growth (B2C) DecentralisedSocial & Communication Platform

• Lead global growth strategy for apeertopeer decentralized social media & messaging platform.
• Own:
• User acquisition (UA) strategy
• Performance marketing
• App storeoptimization(ASO)
• Community-led growth
• Creator partnerships and influencer campaigns
• Experimentation frameworks & funneloptimisation
• Build activation and retention loops for a privacy-first, censorship-free global consumer user base.

5. Proposal, Grants & Contract Management

• Lead endtoend creation of:
• Government grant applications
• Defensecontracts
• PPP (PublicPrivate Partnership) submissions
• Large-scale tenders & RFP responses
• Work closely with product, compliance, engineering, and legal teams to ensureaccurate,timely, and compelling submissions.
• Develop commercial models, technical narratives, and program governance frameworks.

6. Partnerships & Ecosystem Development

• Establish and nurture strategic partnerships with:
• System integrators (SIs)
• Defensetechnology providers
• Telcos and cloud vendors
• Universities & research institutions
• Identity frameworks & consortiums (e.g., TDIF-aligned entities)
• Represent the company at conferences,defenseexpos, and government innovation programs.

7. Data-Driven Growth & Reporting

• Build dashboards and reporting frameworks for revenue, funnel health, CAC/LTV, government pipeline, and product adoption.
• Conduct market analysis and competitive intelligence to inform strategic decisions.
• Present monthly/quarterlyreviews to the executive leadership team.

Required Skills & Experience

• 1015+ yearsin sales, growth, enterprise GTM, or business development, with at least5 yearsin a leadership role.
• Proven success selling toenterprise,government, andconsumersegments.
• Experience in one or more of the following:
• Digital identity (IAM, SSI, PKI, verifiable credentials)
• Secure communication platforms
• Defence, emergency response, tactical communication systems
• Web3, cryptography, cybersecurity, or privacy-tech
• Strongtrack recordof exceeding revenue targets and building scalable GTM engines.
• Experience writing high-qualityproposals,tender documents, andgovernment grants.
• Deep familiarity with the Australian government procurement ecosystem.
• Demonstrated ability to leadgrowthmarketing or performance marketing teams.
• Excellent communication, negotiation, and executivelevel presentation skills.

Nice-to-Have

• Prior experience withDecentralisedapplications orsystems.
• Knowledge of DID/VC standards (W3C), ZKPs,decentralisedidentifiers, and blockchain identity ecosystems.
• Experience launching B2C apps globally (consumer social, messaging, communication).
• Network within Australiandefence, emergency services, or publicsector innovation bodies.