Head of Marketing

Role Objective:

To lead marketing strategy, digital presence, creative execution, PR, and campaigns across key brand verticals.

Key Responsibilities:

Digital Marketing & Social Media:

Manage social media platforms

Plan monthly content calendars and promotions

Write content, captions, articles, and media responses

Creative & Design Management:

Manage graphic designers

Design creatives and lookbooks

Plan and execute photoshoots

Campaign Management:

Plan and execute campaign launches

Prepare press releases

Strengthen brand positioning

Marketing Operations:

Handle collaborations and vendor negotiations

Manage marketing budgets and annual plans

Support store openings and branding

Events & Team Leadership:

Lead marketing & PR team

Travel for exhibitions, shows, and shoots

Qualifications & Experience

• Graduate/Postgraduate in Marketing, Fashion Communication, or Advertising
• 16 years experience in luxury/fashion/jewellery marketing
• Strong digital, creative, and leadership skills