Head of Growth

About Agapi

Agapi is a global-first Shopify fashion brand rooted in culture and craftsmanship, serving customers across the USA, Canada, UAE, and other international markets.

The brand has demonstrated strong customer demand and momentum during key periods, and we are now intentionally building the next phase of our growth engine as manufacturing scales and collections expand.

This is a leadership opportunity for someone who has built and scaled growth inside a D2C brand and wants to do it again with real ownership.

The Role

Were looking for a Head of Growth / Marketing Director to own Agapis Shopify growth end-to-end.

This is not a channel-specific role.

This is a business ownership role.

You will design, execute, and scale Agapis growth engine across:

Acquisition

Conversion (CRO)

Retention

Content & campaigns

Team building

Youll work closely with the Founder and partner across Design, Production, and Operations.

What Youll Own

Growth & Revenue

Own Shopify growth outcomes and KPIs

Translate business goals into scalable growth systems

Build a roadmap for international D2C expansion

Conversion & CRO

Improve product pages, collections, and checkout

Strengthen trust, sizing confidence, and global buyer experience

Optimize conversion before scaling traffic

Acquisition (Paid + Organic)

Define and scale Meta & Google acquisition (hands-on initially)

Balance paid, organic, and retention for sustainable growth

Avoid over-dependence on any single channel

Retention & Lifecycle

Own email, SMS, and lifecycle marketing strategy

Build repeat purchase, launches, and retention systems

Increase customer lifetime value over time

Content & Campaigns

Turn launches into clear, effective campaigns

Partner with creatives and storytellers to ensure content performs across ads, PDPs, email, and social

Maintain brand integrity while driving performance

Team & Systems

Hire and manage the growth team over time

Decide what stays in-house vs outsourced

Build SOPs, dashboards, and execution cadence

Who This Role Is For

Youre likely a strong fit if you:

Have led growth or marketing inside a D2C / Shopify brand

Have scaled brands through meaningful growth phases

Have experience selling to international / US customers

Are comfortable being hands-on initially

Have built or managed small-to-mid-sized teams

Think in systems, not hacks

Care about sustainable growth and long-term brand value

This Role Is Not For You If

Your experience is agency-only

Youve only managed execution without owning outcomes

Youve only worked on India-only marketplace brands

Youre looking for a purely strategic, hands-off role

What Success Looks Like

A clear, repeatable growth engine in place

Improved conversion and customer confidence

Strong growth momentum across key channels

Retention becoming a meaningful revenue contributor

An in-house growth team operating effectively

Reduced dependency on external agencies

Founder freed from day-to-day marketing execution

Compensation

Competitive compensation, commensurate with experience

Performance-linked upside

Long-term leadership opportunity as the brand scales

Why Join Agapi

Founder-led, product-driven brand

Global opportunity from India

Real ownership and autonomy

Opportunity to build systems from the ground up

Long-term leadership role as the brand scales internationally

Interested?

• If youve scaled a D2C / Shopify brand and are excited to build the next phase of a global fashion brand, wed love to connect.