Graphic Designer with basic video shooting and editing skills

Job Title: Senior Graphic Designer

Location:

CTC Range: 6 - 8 Lakhs (depending on experience)

Experience: 3 - 5 years in graphic design, branding, or visual communication

Department: Marketing

At Swa Artisanal Syrups, we craft natural, small-batch syrups using real ingredients, no artificial flavors, no shortcuts. We partner with cafs, restaurants, bars, hotels, and modern trade outlets across India, bringing authentic taste and creativity to every beverage.

Key Responsibilities

• Lead the design and execution of brand visuals across digital, print, packaging, and marketing materials.

• Develop creative concepts and visual campaigns aligned with brand strategy.

• Design assets for social media, website, advertisements, and promotional campaigns.

• Create product packaging, labels, menus, brochures, and point-of-sale materials.

• Collaborate with marketing and product teams for product launches, campaigns, and brand activations.

• Maintain brand consistency across all visual communication and marketing channels.

• Support content creation for social media including graphics, motion elements, and campaign visuals.

• Shoot and edit basic in-house videos for reels and stories on Instagram; professionals are also hired for slightly more elaborate shoots.

• Manage creative timelines and deliver high-quality design outputs within deadlines.

• Quality and consistency of brand visuals and design outputs

• Successful execution of marketing campaigns and product launches

• Development of packaging and promotional creative assets

• Timely delivery of creative projects and campaign materials

• Contribution to brand identity and visual storytelling.

• 4 - 6 years of experience in graphic design, branding, or visual communication.

• Strong portfolio demonstrating branding, digital design, and packaging work.

• Proficiency in Design tools (Photoshop, Illustrator, InDesign)

• Basic videography and editing skills

• Experience designing for social media, digital marketing, and print materials.

• Strong understanding of typography, layout, color theory, and brand design.

• Ability to collaborate with marketing, product, and content teams.

• Experience in F&B, hospitality, lifestyle, or consumer brands is a plus.

• Strong attention to detail and ability to manage multiple creative projects simultaneously.

• Opportunity to work with a fast-growing premium beverage brand.

• Creative freedom to shape the visual identity and storytelling of the brand.

• Dynamic, collaborative, and creative work environment.

• Ownership and growth opportunities within the marketing and brand team.