Graphic Designer (E-commerce & Performance Marketing)

About the Role

We are looking for a Graphic Designer who understands how design drives conversions, performance, and brand perception . This role is not about making pretty creatives its about building high-performing visual assets for e-commerce brands across social media, ads, websites, and email.

You will work closely with marketing, performance, and content teams to design assets that directly impact CTR, ROAS, engagement, and sales .

Key Responsibilities

1. Social Media Design

• Design high-quality creatives for:
• Instagram, Facebook, LinkedIn, TikTok
• Static posts, carousels, stories, reels covers
• Translate content ideas into scroll-stopping visuals
• Maintain brand consistency across platforms

2. Paid Ads Creatives (Google & Meta)

• Design performance-focused creatives for:
• Meta (Facebook & Instagram)
• Google Display & YouTube
• Create multiple creative variations for A/B testing
• Understand hooks, visual hierarchy, CTAs, and ad fatigue

3. E-commerce UI/UX

• Design website assets for:
• Homepages
• Product pages (PDP)
• Landing pages
• Work in Figma on layouts, sections, banners, icons
• Apply basic CRO principles (clarity, flow, hierarchy)

4. Emailer & CRM Design

• Design marketing emails for:
• Campaigns
• Newsletters
• Product launches
• Create clean, mobile-first layouts for Klaviyo / Mailchimp / similar tools

5. Video Editing & Motion Content

• Edit short-form videos for:
• Instagram Reels
• TikTok
• YouTube Shorts
• Ad creatives
• Repurpose long-form content into high-performing short clips
• Understand pacing, hooks, and retention for social platforms

What Were Looking For

Must-Have Skills

• 2+ years experience in e-commerce / digital marketing design & video
• Strong portfolio with:
• Social media creatives
• Ad creatives
• Website / landing page UI
• Short-form video edits
• Proficiency in:
• Photoshop
• Figma
• Canva
• Working knowledge of at least one video tool:
• Premiere Pro / After Effects / CapCut / Final Cut

Portfolio Requirement

Please share:

• Behance / Dribbble / Google Drive / Website

Must include:

• Social posts
• Ad creatives
• Website or landing page designs
• Short-form videos / reels / ads