Google Ads Specialist

Billcut is building modern financial solutions designed for efficiency, automation, and scale. We are looking for a performance-driven Google Ads Specialist who can lead paid acquisition efforts and drive measurable growth through data-backed strategies.

As a Google Ads Specialist at Billcut, you will be responsible for planning, executing, and optimizing high-performing paid search campaigns. You will work closely with the marketing and content teams to generate quality leads, improve ROI, and scale campaigns efficiently.

• Plan, create, and manage Google Ads campaigns (Search, Display, Performance Max, YouTube, Remarketing)
• Conduct keyword research, competitor analysis, and audience targeting
• Optimize campaigns to improve CTR, Quality Score, and conversion rates
• Manage budgets and ensure maximum ROI on ad spend
• Perform A/B testing on ad copies, landing pages, and bidding strategies
• Track, analyze, and report campaign performance using Google Analytics, GA4, and Google Tag Manager
• Implement conversion tracking and ensure accurate data measurement
• Stay updated with Google Ads policies, trends, and algorithm updates
• Collaborate with design and content teams for high-converting creatives

• 34 years of hands-on experience managing Google Ads campaigns
• Strong understanding of PPC, SEM, and performance marketing metrics
• Expertise in Google Ads Manager, GA4, and Google Tag Manager
• Experience with keyword tools (Google Keyword Planner, SEMrush, etc.)
• Strong analytical skills and data-driven decision-making
• Experience managing monthly ad budgets efficiently
• Ability to generate high-quality leads and optimize cost per acquisition

• Experience in fintech, SaaS, or startup environment
• Knowledge of Meta Ads and other paid channels
• Landing page optimization experience
• Certification in Google Ads