General Manager Sales & Marketing

Location: Jayanagar, Bengaluru (On-site)

Work Schedule: 6-day work week

Experience: Minimum 5 years

Industry: B2B Sales (Apparel/Uniform industry experience preferred)

About Uniwear

Uniwear is a leading uniform manufacturing organisation with over two decades of expertise in providing high-quality industrial, corporate, hospitality, healthcare, and educational uniforms. With a strong focus on precision, reliability, and service excellence, Uniwear continues to be a trusted partner for enterprises across India.

Position Overview

The General Manager Sales & Marketing will be responsible for driving revenue growth, strengthening market presence, and overseeing strategic sales and marketing initiatives. This role requires a seasoned professional with strong B2B sales experience, leadership capabilities, and the ability to develop long-term client relationships while ensuring operational alignment.

Key Responsibilities

Sales Strategy & Revenue Management

• Develop, implement, and manage strategic sales plans to achieve quarterly and annual revenue objectives.
• Lead business development efforts across corporate, industrial, and institutional sectors.
• Build and maintain a robust sales pipeline through proactive lead generation and conversion.
• Oversee key account management and ensure consistent engagement with enterprise clients.

Client Relationship & Stakeholder Management

• Establish and maintain strong relationships with procurement teams, HR departments, admin heads, and senior decision-makers.
• Conduct high-level negotiations and manage complex sales cycles with professionalism and clarity.
• Ensure superior client satisfaction and foster long-term partnerships

Marketing & Brand Development

• Oversee marketing initiatives to strengthen Uniwears brand positioning and market visibility.
• Guide development of marketing collateral, catalogues, and digital communication.
• Represent the organisation at exhibitions, trade events, and client presentations.

Cross-Functional Coordination

• Collaborate closely with production, design, procurement, and operations teams to ensure efficient order execution.
• Provide accurate sales forecasts to support planning, inventory management, and timely delivery.
• Monitor the complete order lifecycle and resolve operational issues proactively.

Required Qualifications & Skills

• Minimum 5 years of proven experience in B2B sales.
• Experience in apparel, textile, or uniform B2B sales will be an added advantage.
• Strong leadership abilities with experience managing teams and driving performance outcomes.
• Excellent communication, negotiation, and presentation skills.
• Strong understanding of sales processes, CRM tools, and pipeline management.
• Ability to thrive in a 6-day on-site work environment .

Preferred Attributes

• Demonstrated experience in enterprise-level selling.
• Strong professional network within corporate and industrial sectors.
• High level of discipline, ownership, and execution capability.
• Strategic thinking combined with a hands-on approach.

Compensation

Competitive salary structure with performance-linked incentives in line with industry standards and candidate experience.