General Manager of Sales

About the Company

Sterling Holiday Resorts Ltd, a Fairfax Company and subsidiary of Thomas Cook (I) Ltd, one of Indias most awarded leisure hospitality brands with presence across 65+ exotic locations, is looking for an experienced and skillful General Manager Hotel Sales at Regional Sales Office.

About the Role

Reporting To: Regional GM/AVP Hotel Sales

Job Purpose

• To develop the Corporate & Travel Agent segment from the region and generate business to 45 plus Sterling resorts & hotels across the country.
• Achieve the revenue & Room nights target allocated for each of the resort

Key Area of Responsibility

• To build & maintain strong relationships with Clients, Travel Agencies, Events Planners, & Corporates
• To identify potential customers. Expand the account portfolio by onboarding new accounts and close business opportunities in line with the strategic direction of the company.
• Communicate the Sterling Value proposition within the designated sales geography.
• To make impactful sales presentations to prospective customers.
• Conduct market research to stay updated on industry trends and competitors activities.
• Work closely with the Revenue & Central Reservation team to develop promotional material & campaigns to support sales initiatives.
• Creating a Potential Pipeline of prospects for MICE and FIT, from Hotel Sales and corporate business.
• Negotiation and Contract agreement finalization.

Qualification:

Education: Minimum Graduation. Post-Graduation will be an added advantage.

Experience: Minimum 10 to 15 years in Hotel Sales

Why Join Sterling?

• Be part of Indias leading leisure hospitality brand
• Lead operations at one of our flagship or upcoming resorts
• Experience a collaborative and growth-driven environment with clear career advancement opportunities
• Shape unforgettable guest experiences across our stunning destinations nationwide
• Step into a leadership role that defines the future of leisure hospitality.

Equal Opportunity Statement

Join Sterling Holiday Resorts Ltd as Operation Manager where your experience creates lasting impact.