Field Marketing Specialist

Trend Micro

2 - 5 years

Mumbai

Posted: 12/17/2024

Job Description

When you join Trend, you become part of a unique and diverse global family and you get to work towards a world safe for exchanging digital information.

  • Campaign Execution: Develop and implement integrated marketing campaigns encompassing email marketing, direct mail, and other channels to generate and nurture leads. 
  • Content Development: Collaborate with the content team to create compelling marketing materials, such as presentations, case studies, campaign material, tailored to the regional audience.
  • Digital Marketing: Leverage digital channels, including social media, email, and online advertising, to amplify campaign reach and engagement.
  • Event Management: Plan and execute regional events, including roundtables, sponsorships, and industry conferences, ensuring alignment with company objectives.
  • Sales Collaboration: Work closely with the sales team to align marketing initiatives with sales goals, providing necessary tools and materials to effectively promote products or services in the region. 
  • Market Research: Monitor competitor activities and industry trends to inform marketing strategies and identify new opportunities. 
  • Performance Analysis: Track and analyze the effectiveness of marketing campaigns, providing regular reports and insights to stakeholders.

We embrace change, empower people, and encourage innovation. Join Trend Micro and Thrive with us.

About Company

Trend Micro is a cybersecurity company specializing in providing protection against malware, ransomware, and other digital threats. The company’s solutions are designed for individuals, businesses, and enterprises, with a focus on cloud security, endpoint protection, and threat intelligence.

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