Ecommerce Specialist

Role Overview

We are looking for a seasoned Ecommerce media leader to drive end-to-end campaign strategy, execution, and growth across Amazon Ads and Quick Commerce platforms. The role requires a strong balance of hands-on campaign expertise, client leadership, and team management, with a clear understanding of ecommerce performance metrics and business outcomes.

Key Responsibilities

Ecommerce & Performance Leadership

Lead Amazon Ads ecosystem including Sponsored Products, Sponsored Brands, Sponsored Display, and DSP (good to have).

Own campaign planning, execution, optimization, and reporting for ecommerce-focused brands. Drive performance across Quick Commerce platforms such as Blinkit, Zepto, Swiggy Instamart, and BB Instant.

Define full-funnel ecommerce strategies aligned to business KPIs.

Campaign & Optimization Excellence

Strong control over keyword strategy, bid & budget optimization, and seasonal planning.

Analyse performance and provide actionable insights.

Work closely with platform partners to unlock growth opportunities.

Client & Stakeholder Management

Act as a strategic partner to clients and own ecommerce media strategy.

Lead performance reviews and growth planning.

Present confidently to senior stakeholders.

Team & Process Management

Lead and mentor teams across ecommerce accounts.

Drive SOPs and operational excellence.

Support hiring and capability building. Required Skills & Experience

710+ years of experience in Ecommerce / Performance Marketing.

Strong agency experience preferred.

Proven expertise in Amazon Ads and Quick Commerce platforms.

Experience handling large budgets and multiple brands.

Core Skill Set

Strong understanding of ecommerce metrics such as ROAS, ACOS, TACoS, and share of voice.

Strong analytical and communication skills.

Comfortable operating at strategic and hands-on levels. Why Publicis Groupe

Work with marquee ecommerce-first brands.

Access to global best practices and platform partnerships.

Strong growth opportunities within ecommerce and performance verticals