Director (Social Media: Video Content)

Job Description:

Role Overview

We are looking for a creative and culturally aware Content Writer to develop engaging, humorous, and lifestyle-driven scripts for social media video formats such as Reels, Shorts, and YouTube. The ideal candidate will have a strong grasp of storytelling, satire, and cultural trends, with the ability to connect with Gen Z and millennial audiences.

Key Responsibilities

• Develop original and relatable content ideas tailored for social-first video platforms.
• Write sharp, entertaining, and trend-led scripts rooted in everyday life and observations.
• Blend humor, storytelling, and cultural insight to create impactful content.
• Collaborate with directors, editors, and creators for seamless execution.
• Monitor pop culture, internet trends, and audience behaviors to keep content relevant.

Required Skills & Competencies

• Proven experience as a comedy, lifestyle, or content writer within digital-first brands.
• Strong understanding of Gen Z and millennial culture, tone, and preferences.
• Ability to write across multiple formats such as dialogues, monologues, sketches, and scripts.
• Excellent creative writing, editing, and storytelling skills.
• Highly organized, proactive, and collaborative in team environments.

Preferred Experience (Good to Have)

• Experience writing for creators, YouTube, Instagram Reels, or social-first platforms.
• Exposure to influencer-driven or lifestyle/e-commerce brands.
• Awareness of emerging cultural conversations and digital humor trends.

Qualifications

• Bachelor’s degree in Journalism, Mass Communication, English, or related field.
• 7+ years of experience in content/script writing for digital or video-first platforms.
• Strong portfolio showcasing short-form storytelling or humor-based content.

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