Director - Marketing

Role Overview

We are seeking an execution-focused Marketing & Communications leader with strong creative, digital, and evolving AI capabilities to drive and strengthen the MarCom function.

In this role, you will lead a high-performing team and support cross-regional branding, business alignment, and market outreach across multiple geographies, including India, North America, and emerging markets. Key areas of focus include talent branding, AI-led initiatives, stakeholder communications, and demand generation efforts.

This position reports to a global business leader, with a dotted-line alignment to the HR leadership team. You will work closely with senior leadership, sales, HR, and other cross-functional stakeholders across regions.

Roles & Responsibilities:

• Develop and implement end-to-end communication strategies aligned with business goals and a cohesive global brand voice.
• Strengthen regional brand positioning and support client-facing communications across diverse and evolving markets.
• Plan and deliver internal communications initiatives (such as leadership forums, town halls, and key programs) alongside external campaigns.
• Drive integrated marketing campaigns across social media, career platforms, and digital channels to enhance employer positioning.
• Showcase organizational culture, leadership narratives, and impact stories across relevant internal and external touchpoints.
• Lead the creation of high-quality, brand-consistent content including newsletters, case studies, blogs, recruitment collateral, and campaign assets.
• Encourage and enable the use of AI-driven tools to improve content effectiveness, productivity, and scalability.
• Partner with cross-functional teams to execute marketing initiatives aligned with business priorities, including targeted and strategic campaigns.
• Contribute to demand generation efforts and track campaign effectiveness through structured reporting and insights.
• Build and maintain a strong digital and social media presence with timely, relevant, and consistent messaging.
• Monitor and manage external feedback and reviews in collaboration with key stakeholders.
• Lead, mentor, and develop a geographically distributed marketing team.
• Promote a collaborative, agile, and ownership-driven culture to ensure quality execution and responsiveness.

Key Requirement:

• 610 years of experience in marketing, communications, or employer branding roles within a corporate environment.
• Strong execution capability complemented by creative thinking, stakeholder management, and content development expertise.
• Familiarity with AI tools in marketing (at any level) or a strong willingness to learn and champion their adoption within the team.
• Excellent communication skills with the ability to craft clear, concise, and business-aligned messaging.
• Proven ability to collaborate effectively with cross-functional and global stakeholders across multiple regions.

Preferred Qualifications:

• A Bachelors or Masters degree in Marketing, Communications, Digital Media, or a related discipline.
• Experience partnering with teams such as Talent/HR, Sales, or Employer Branding will be an added advantage.
• Prior exposure to Marketing & Communications within a staffing, IT services, or B2B environment is preferred.