Digital Messaging Execution Specialist

Dentsu

2 - 5 years

Bengaluru

Posted: 19/03/2025

Job Description

The purpose of this role is to assist with the creation and execution of email/SMS/mobile push services. The role will work closely with their teams, to ensure the execution of email/SMS/mobile push services is done on time and accurately.

Job Description:

Key responsibilities:
Develops HTML email/SMS/mobile push code that adheres to industry best practices and brand guidelines and closely matches the original creative design. Additional code-related responsibilities include:-Performing quality checks-Scripting for dynamic content, personalisation and segmentation-Managing HTML content and related assets within clients’ email/SMS/mobile push platforms
Displays critical thinking and solution-oriented skill sets to develop address technical requirements and solve technical problems that arise
Maintains basic knowledge of data as it relates to HTML code and personalisation variables to develop and QAdynamiccreative
Adheres to standard operating procedures and client checklists
Collaborates with other internal team leads—who aren’t always technical—to handle escalations, questions and problems that arise

Location:

Bangalore

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

About Company

Dentsu is a global advertising and digital marketing agency headquartered in Tokyo, Japan. It is part of the Dentsu Group Inc., one of the largest advertising and communications groups in the world. Dentsu specializes in providing integrated marketing solutions, including digital marketing, media planning, content creation, data analytics, public relations, and customer experience management. The company operates across numerous industries and markets, serving clients with innovative strategies to drive brand growth and engagement. With a strong focus on technology and creativity, Dentsu aims to deliver impactful, data-driven campaigns tailored to modern consumer behavior.

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