Job Portal Logo
LoginSign Up
🔔 FCM Loaded

Digital Marketing Omni Experience

TCS

2 - 4 years

Chennai

Posted: 15/11/2025

Getting a referral is 5x more effective than applying directly

Job Description

Job Description
TCS is hiring for Digital Marketing Omni Experience
Role: Digital Marketing Omni Experience
Work location: Chennai / Bangalore
Experience: 2 - 4 years
Qualification: Minimum 15 years of regular, full-time education (10 + 2 + 3) is mandatory.

Job Responsibility:
Support omni-channel experience by developing and executing content strategies for B2B and B2C channels, 
ensuring consistency and engagement across all touchpoints.
1. Content Development & Execution
o Create and manage content for multiple channels including web, social media, email, and in-store.
o Adapt content for both B2B and B2C audiences, ensuring relevance and brand alignment.
o Collaborate with creative and marketing teams to deliver high-quality assets.

2. Omni-Channel Strategy Support
o Assist in implementing omni-channel content strategies to enhance customer experience.
o Ensure seamless integration of content across digital and physical platforms.

3. Performance Monitoring & Optimization
o Track content performance metrics (engagement, conversion, reach).
o Recommend improvements based on analytics and customer feedback.

4. Cross-Functional Collaboration
o Work closely with category managers, ecommerce teams, and marketing leads.
o Coordinate with technical teams for content publishing and updates.
Location
Chennai
Job Function
BUSINESS PROCESS SERVICES
Role
Executive
Job Id
379474
Desired Skills
Marketing
Desired Candidate Profile
Qualifications : BACHELOR OF COMMERCE

About Company

Tata Consultancy Services (TCS) is one of the largest multinational IT services and consulting companies in the world, headquartered in Mumbai, India. It operates in over 50 countries and is a part of the Tata Group, India's largest business conglomerate. TCS offers a wide range of services including software development, consulting, digital transformation, and business solutions, serving industries such as finance, healthcare, retail, and telecommunications. Known for its global reach, technological expertise, and innovation, TCS is consistently ranked among the top IT services companies globally.

Services you might be interested in

Improve Your Resume Today

Boost your chances with professional resume services!

Get expert-reviewed, ATS-optimized resumes tailored for your experience level. Start your journey now.

getmereferred logo Know more