Digital Marketing Manager

Job Description

Must have:

1. MBA from a premiuminstitute with 3 to 7 years of experience.
2. Excellent communication andanalytical skills.

Responsibilities:

1. Develop and executedigital marketing strategies to achieve business goals, focusing on brandawareness and lead generation.
2. Optimize websitecontent and structure for search engines to improve visibility and driveorganic traffic.
3. Create engaging content for various digitalchannels, including websites, blogs, social media, and email campaigns.
4. Plan and managedigital marketing campaigns across PPC, display advertising, email marketing,and social media platforms.
5. Monitor campaignperformance and analyze key metrics using tools like Google Analytics andFacebook Ads Manager.
6. Manage social media accounts, schedule posts,and engage with the audience to increase brand visibility and customerengagement.
7. Coordinate digital marketing efforts for productlaunches, developing launch plans and executing promotional activities.
8. Segment email lists and personalize content tonurture leads and drive conversions through email marketing campaigns.

Desired Candidate Profile
Qualifications :MASTER OF BUSINESS ADMINISTRATION