Digital Marketing Executive

Requirements

• Experience with paid advertising (Meta & Google preferred)
• Strong understanding of social media management
• Creative thinker with a performance-driven mindset
• Organized, proactive and eager to learn
• Team player with a growth attitude

Job Description

• Manage and grow our social media presence
• Plan, execute and optimize paid ad campaigns
• Monitor campaign performance and continuously improve results
• Generate insights and suggest strategies for better growth

This is a full-time, on-site role for a Digital Marketing Executive located in Coimbatore. The responsibilities include developing and implementing effective digital marketing strategies, managing social media platforms, creating engaging web content, analyzing web traffic and performance metrics, and improving online presence through SEO and other marketing techniques. The role also involves collaboration with cross-functional teams to achieve marketing goals.

Qualifications

• 1-2 years of Experience in Digital Marketing. Strong expertise in Marketing and Communication skills, including creating campaigns and maintaining client relationships
• Experience with Social Media Marketing and managing diverse platforms effectively
• Proficiency in Web Content Writing to create compelling and SEO-friendly content
• Knowledge of Web Analytics to analyze data and derive actionable marketing insights
• Familiarity with SEO practices and email marketing tools is a plus
• Bachelors degree in marketing, Communications, or a related field
• Analytical thinking, detail-oriented approach, and problem-solving attitude