Digital Marketing Executive

Hiring: Digital Marketing Executive

Location: Chennai

Experience: 24 Years

Employment Type: Full-Time

Role Overview:

We are looking for a creative and performance-driven Digital Marketing Executive who can manage end-to-end digital campaigns along with content creation, graphic designing, and SEO activities.

The ideal candidate should be both analytical and creative someone who can drive traffic, generate leads, and enhance brand visibility.

Key Responsibilities:

Digital Marketing & Performance

• Plan and execute digital marketing campaigns (Google Ads, Meta Ads, LinkedIn Ads)
• Monitor campaign performance and optimize for ROI
• Manage paid and organic marketing strategies
• Generate leads through performance marketing initiatives
• Track KPIs using Google Analytics, Search Console, and other tools

SEO (Search Engine Optimization)

• Perform keyword research and competitor analysis
• Implement on-page and off-page SEO strategies
• Optimize website content, meta tags, headers, and URLs
• Build backlinks and improve domain authority
• Monitor website rankings and organic traffic growth

Content Writing

• Create engaging content for websites, blogs, social media, and email campaigns
• Develop SEO-friendly blog articles
• Write ad copies, captions, and promotional content
• Maintain content calendar

Graphic Designing

• Design creatives for social media, ads, banners, and email campaigns
• Create marketing materials using tools like Canva, Photoshop, Illustrator
• Ensure brand consistency across all platforms

Required Skills:

• 24 years of experience in Digital Marketing
• Strong knowledge of SEO (On-page & Off-page)
• Experience in running paid ad campaigns
• Proficiency in content writing
• Hands-on experience in graphic designing tools
• Knowledge of social media marketing
• Basic understanding of website management (WordPress preferred)
• Strong analytical and communication skills