Digital Marketing
Zydus Hospital
1 - 3 years
Ahmedabad
Posted: 13/09/2025
Getting a referral is 5x more effective than applying directly
Job Description
- Key Responsibilities:
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Designs, builds, and maintains our social media presence.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Collaborates with agencies and other vendor partners.
- Evaluates emerging technologies.
- Provides thought leadership and perspective for adoption where appropriate.
About Company
Zydus Hospitals is a chain of multi-specialty hospitals offering advanced clinical care. It is known for its excellence in cardiology, oncology, orthopedics, and more. The hospital is backed by Zydus Group’s legacy in healthcare and life sciences.
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