Demand Generation & GTM Lead

Company Description

Lucid Data + AI Hub is an enterprise platform specializing in data and artificial intelligence solutions, designed to help organizations modernize their data infrastructure and deploy decision-grade AI agents. Working within leading ecosystems such as Microsoft Fabric, Databricks, and Snowflake, Lucid empowers enterprises to turn trusted data into AI agents that automate workflows, generate actionable insights, and execute processes efficiently. The platform supports data lake acceleration, enterprise analytics, AI automation, and industry-specific workflows for sectors like retail, finance, legal, and supply chain. By integrating seamlessly with existing architectures, Lucid ensures faster implementation, secure and governed AI adoption, and a focus on delivering meaningful outcomes for enterprises.

Role Description

We are hiring a Demand Generation & GTM Lead to design and run a multi-pronged pipeline engine across LinkedIn, cold email, and in-person events.As were seeing early GTM traction, we want to double down and build a more structured, scalable demand engine.

This is a high-ownership role in a fast-moving startup environment.

If youve built pipeline using coordinated LinkedIn + email + event strategies and youre comfortable owning meeting numbers this role is for you.

This is a strategic + execution role. You wont just support GTM youll own meeting generation and continuously improve the system.

What Youll Own

LinkedIn Growth + Pipeline

Build and execute LinkedIn growth strategy

Create high-quality content + engagement loops

Convert LinkedIn activity into qualified meetings

Manage outreach motions on LinkedIn (targeting, sequencing, follow-ups)

Email Campaigns (Cold + Nurture)

Build ICP-aligned email sequences (research, messaging, follow-ups)

Run A/B tests on subject lines, hooks, and CTAs

Coordinate email + LinkedIn touch patterns (multi-touch orchestration)

Track deliverability, reply rates, meeting conversion rates

In-Person Events (Strategy + Execution)

Track and shortlist relevant industry events/conferences

Recommend attend vs sponsor vs skip based on ICP density + ROI

Build target account lists for each event

Run pre-event outreach, in-event meeting scheduling support, and post-event follow-ups

Maintain an event calendar tied to pipeline goals

Pipeline Ownership + Reporting

Own qualified meeting targets

Weekly KPI dashboard: acceptance rate, reply rate, positive reply rate, meetings booked, show rate

Continuous optimization based on data

Team Enablement

Manage a junior outbound teammate and improve execution quality

Build playbooks, templates, and repeatable processes

Who Were Looking For

47 years in B2B SaaS demand gen / outbound / growth

Proven experience running LinkedIn + cold email + event-driven outreach together

Strong writing & positioning skills (non-generic messaging)

Analytical and comfortable with conversion math

Startup mindset: ownership, speed, accountability

Bonus:

Experience targeting enterprise buyers

AI/data/retail-tech ecosystem exposure

Start up Environment

We operate in a fast-moving startup environment.

• High ownership
• High accountability
• Delivery-focused
• Performance rewarded

If youre looking for a rigid 95 corporate structure, this role is not a fit.

If you want to build something, take ownership, and be rewarded for outcomes youll thrive here.

This Role Is NOT For You If

You only manage content calendars

You only execute instructions without improving the system

Youve never owned meeting/pipeline targets

You want a rigid corporate structure

Location: India (Remote)

Compensation: market based + performance bonus tied to qualified meetings/SQLs

To apply, DM with:

1. A short plan to generate 20 meetings in 60 days using LinkedIn + email + events

2. One outreach example (LinkedIn + email)

3. Metrics youve achieved (reply %, meetings/month, etc.)