Customer Relationship Management Executive

LML Realty, an Real Estate arm of the LML Group (an iconic Indian brand established in 1972), is a master ecosystem developer specializing in integrated industrial and urban projects.

Unlike traditional developers who focus on isolated buildings, LML Realty designs complete "ecosystems" where infrastructure like roads, power, and compliance are established before any operations begin. Their flagship projects include:

• LML Industrial Park (Jhirka Valley): A 35-acre state-of-the-art industrial hub developed under the Haryana Government's PADMA Scheme to support MSMEs.
• LML Township: A planned 100-acre development on the FaridabadDelhiMumbai axis.

The company is led by Dr. Yogesh Bhatia and is known for its commitment to "infrastructure-led, systems-driven" growth, aligning with national initiatives like Make in India.

Location: Gurugram, Haryana

Company: LML Realty

Experience: 25 years (Real Estate/Industrial Parks preferred)

The CRM Executive will be the bridge between the sales closure and the long-term relationship. You will manage the end-to-end post-sales journey, ensuring that every client (primarily MSMEs and industrial investors) experiences a seamless transition from "Buyer" to "Allottee" and eventually "Operator." You will work in close coordination with Relationship Managers to ensure client expectations are met and payments/documentation are streamlined.

1. Onboarding & Documentation

• Conduct "Welcome Calls" and send formal welcome kits within 24 hours of booking.
• Manage the execution of the Builder Buyer Agreement (BBA) and ensure all KYC documents are verified and filed.
• Liaise with the legal team to facilitate timely registration and allotment letters.

2. Post-Sales Journey Management

• Act as the single point of contact for clients for all queries related to construction updates, payment schedules, and compliance.
• Collaborate with Relationship Managers to ensure a smooth hand-off from the sales team, maintaining continuity in client communication.
• Manage the "Demand Letter" cycleensuring clients are informed of payment milestones and following up for timely collections.

3. Possession & Handover

• Coordinate site visits for clients during the infrastructure/development phase.
• Oversee the final possession process, including the issuance of Possession Letters and handling the physical handover of plots/units.
• Collect and analyze customer feedback to improve the post-sales ecosystem.

4. CRM System & Reporting

• Maintain 100% accuracy in the CRM software (e.g., Salesforce, HubSpot, or internal ERP).
• Generate Daily Sales Reports (DSR) and MIS reports regarding collections, pending documentation, and query resolution times.

• Education: Graduate in any stream (MBA in Marketing/Finance is a plus).
• Experience: Proven track record in real estate CRM; experience with industrial properties or RERA-regulated projects is highly valued.
• Communication: Fluent in English and Hindi; ability to handle high-value HNI and corporate clients with professional poise.
• Technical: Proficiency in MS Excel (VLOOKUP, Pivot Tables) and standard CRM tools.
• Attitude: A "problem-solver" mindset with the patience to handle complex documentation and client grievances.