Creative Strategist (Copy)

Department:

Creative Team

Required Skills :

Copywriting, scriptwriting, proofreading, creative visualization

Experience Required :

Minimum 1 year

Purpose of the role:

Responsible for Emerging with digital strategies keeping in mind current strategy research, content, ideation and applications on the basis of objectives. Focus on a solid framework to make them easy to create and communicate with a key focus on technology

Major Responsibilities:

Collaborating with the solutions department to develop and propose value added, creative interactive strategies and presentations for pitches to convert clients.

Researching and monitoring Digital & New Media industry trends and competitor offerings to improve current offerings.

Creatively involved in end-to-end coordination and execution with the respective brands.

Ensure on time and effective communication with internal team to ensure that clients timelines are met.

Brainstorm with team members to decide upon creative ideas to take the campaign, pitches forward and help in make decisions for creative buckets.

Create content which is fact filled, interesting and appealing to the target audience.

Consume all kinds of copy and content and craft effective, creative and engaging copy.

Propose topical content and moment marketing campaigns proactively based on trending conversations relevant to the target audience.