Creative Strategist

Location: Next to New BEL Road, Bangalore

Role: Full-Time, In-Office: Monday-Saturday, 10am-6pm (Remote/Hybrid are NOT POSSIBLE)

Impact: High | Vibe: High-Aesthetic & Data-Obsessed

If you spend your free time analyzing why certain Reels go viral, dissecting landing page flows, and noticing the exact second a Meta ad loses its "hook" - weve been looking for you.

At floralartbynandini.com , we create some of the most beautiful home decor and floral art in the country. Now, we need a Creative Strategist to take this beauty and weaponize it for growth. You wont just be making ads. Youll be the "brain" behind the content that scales our brand to the next level.

What Youll Do

You are the Conductor of our creative engine.

• Youll ideate "thumb-stopping" concepts for Meta and Google.
• You will lead and collaborate with our in-house creative team to bring your visions to life. You brief them, you guide them, and you ensure the final output is engineered to convert.
• Youll write copy that doesnt sound like "marketing." Youll write scripts that feel like a recommendation from a friend but sell like a seasoned pro.
• Youll dive into the Meta Ads Manager daily. You aren't just looking at ROAS; youre looking at Thumb-stop Ratio , Hold Rate , and CTR . You find the winners and iterate fast.
• Youll be in the studio, shooting with the founder and the team, capturing the "magic" that only happens in person.

We dont need you to run the ads, we want you to help us make good ads and understand why they work.

Who You Are

• You understand trends before they are trends.
• You have the "eye" for high-end decor, but you make decisions based on "Excel" sheets.
• You can take a complex performance insight and translate it into a simple, actionable brief for our creative team.
• Youd rather launch a "rough" version of a great idea today than a "perfect" version next week.
• You have a portfolio of ads that have actually spent significant budget and delivered results.

Requirements:

• At least 1 year of experience working in a D2C brand or agency with creatives
• Working knowledge of creative tools; big plus if you know video editing
• We dont need you to run Meta/Google Ads, but you should know how the ecosystem works
• Strong writing and communication skills.
• Located in Bangalore or willing to relocate to Bangalore ASAP.

Why Join Us?

• Scale a Premium Brand: We aren't selling gadgets; were selling beauty and emotion. Youll be working with a product that is a joy to market.
• Direct Impact: Youll work directly with the founder. No red tape. If your idea is good, it goes live. Period.
• A Creative Playground: You have a full in-house creative team at your disposal. Your job is to dream it; we help you build it.

How to Apply

Dont just send a CV. Send us:

1. A link to a brand whose Meta ads you admire (and why).
2. One "Hook" idea for a Floral Art by Nandini product.
3. Your portfolio/past work.