Creative Lead - Strategy & Operations

HMLC

At HMLC, we work with luxury brands to craft distinctive identities, refined experiences, and world-class brand presence. We are looking for acreative leader with a strong background in luxury brand managementwho can shape vision, drive design excellence, and execute ideas swiftly across all brand touchpoints.

• Leadend-to-end creative directionfor luxury and premium brands.
• Build and maintainstrong brand identitiesacross visual language, tone, storytelling, and positioning.
• Overseebranding, design systems, websites, digital experiences, campaigns, and content ecosystems.
• Translate brand strategy intoclear, actionable creative outputs.
• Ensurefast, efficient execution turning ideas into live deliverables with speed and precision.
• Manage multiple projects simultaneously while maintaining premium quality standards.
• Act as theprimary client point of contact, aligning creative vision with business goals.
• Streamline workflows for smooth production and on-time delivery.
• Collaborate closely with internal teams (design, content, operations) to bring concepts to life.
• Contribute to HMLCs own brand growth and creative evolution.

• Background inLuxury Brand Management.
• Strong understanding ofpremium aesthetics, design sensibility, and luxury consumer behaviour.
• Experience managingbranding, websites, campaigns, and multi-channel creative projects.
• Ability to think strategicallyand execute hands-on.
• Proven track record of delivering high-quality workquickly and efficiently.
• Strong project management and operational skills.
• Experience in hospitality, luxury, lifestyle, or premium sectors is a plus.