Creative Lead

About the Role

Were looking for someone who operates at the intersection of content strategy, production, culture, and brand storytelling someone who doesnt just make content, but builds systems that compound .

This role owns how Ecoright (ecoright.com) and Part Time Saints (parttimesaints.com) show up in cultureonline and offline. Youll architect scalable content engines, collaborate with creators and cultural voices we genuinely respect, lead in-house production, and execute brand-defining moments that materially move the needle.

This is a builder role . You will start with ownership, scale with trust, and grow into a leadership position with real influence.

What Youll Own

1. Content Systems at Scale

• Design and run full-funnel content engines across:
• Organic social
• Campaign launches
• Performance marketing assets
• Creator & UGC pipelines
• Build for speed, repeatability, and quality not one-off virality
• Ensure content aligns with brand voice, visual language, and commercial goals

2. Culture & Creator Partnerships

• Collaborate with cultural voices we actually believe in artists, designers, musicians, skaters, dancers, photographers, subculture leaders
• Shape long-term creator relationships, not transactional influencer posts
• Make the brands culturally relevant without trying too hard

3. Brand Collaborations (Content-First)

• Conceptualise and execute collaborations with brands, institutions, and communities
• Lead integrated storytelling across digital, physical, and social touchpoints
• Ensure every collaboration has narrative depthnot just logo swaps

4. Production Flywheel Ownership

• Build, lead, and scale an in-house content team (video, design, copy, editors, freelancers)
• Own end-to-end production:
• Organic content
• Paid ads
• Campaign films
• Product & brand storytelling
• Set systems, workflows, creative standards, and output cadence

5. Offline, IRL & BTL Experiences

• Design and execute:
• Pop-ups
• Brand activations
• Campus / community programs
• Ground-level cultural interventions
• Translate digital brand energy into real-world experiences

6. Problem Solving Beyond the Brief

• Step into high-stakes moments when momentum matters
• Unblock creative, production, or execution bottlenecks
• Act as a thought partner to founders on brand, storytelling, and growth

What Were Looking For

• 2-4 years of experience across content, brand, media, or culture-led roles
• Proven ability to build and scale content systems , not just manage output
• Strong cultural taste and judgmentyou know whats forced vs earned
• Experience leading or mentoring creatives (in-house or freelance)
• Comfort operating in ambiguity, speed, and high ownership environments
• Deep interest in sustainability, design, street culture, or Gen-Z communities is a plus

Why This Role Matters

• Youll help define two distinct but interconnected brands
• Youll shape culture, not chase trends
• Youll have real autonomy, real budget impact, and real credit
• This role grows into a brand leadership position , not a content manager ceiling