Creative Head – Brand & Storytelling - India (Holidaywear D2C Fashion)

About Curvves

Curvves is a bold, body-positive Indian fashion brand focused on swimwear and holidaywear for women and were on a mission to become Indias first and most iconic holidaywear brand .

Were building more than a product. Were building a vibe. A feeling. A lifestyle. One that celebrates confidence, curves, sunshine, and unapologetic freedom.

Website /

Instagram - @thecurvves / @pluscurvves

Who Were Looking For

This is not your usual job description. Were not hiring based on years of experience or big agency names.

Were looking for raw passion. Mad creativity. Execution fire.

Youll be a great fit if:

• You think in reels, breathe color palettes, and dream in moodboards
• You love making ideas happen , not just discussing them
• You can take a rough idea and turn it into a viral post by evening
• Youre not scared of putting in hours if it means building something real
• You crave ownership, freedom, chaos, beauty, and purpose all rolled in one

Well give you full freedom, flexibility, and trust but we expect your creative output to be live and kicking online every single week.

This role is for builders, not spectators.

What Youll Do

• Own the creative direction across Instagram, website, packaging, and campaigns
• Ideate & execute reels, photo shoots, videos, brand content end-to-end
• Collaborate with stylists, designers, editors, photographers, and founders
• Create storytelling that feels emotional, visual, and very Indian
• Set the tone, build the vibe, and make people fall in love with the brand

Skills & Mindset We Care About

• Hands-on experience with content creation or campaign execution
• Strong understanding of Instagram-first and short-form video content
• Obsessed with storytelling, visuals, aesthetics
• You get stuff done without waiting for instructions
• Comfortable with tools, creators, deadlines, chaos
• Strong communication (were a small team youll have a voice)
• Passionate about fashion, content, and making things go viral
• Youre not here for a job youre here for the journey

NOTE - Years of experience are flexible creative strength, execution ability, and mindset matter most.

Perks

• Complete creative freedom
• Zero micro-management
• Your work, actually out there in the world
• Mentorship from the founder & direct impact on brand growth
• Be part of Indias first true holidaywear brand from the inside

How to Apply

This is not an upload your resume and wait kind of job.

Go check out our website & Instagram

Website /

Instagram - @thecurvves / @pluscurvves

If you feel the vibe, send us a creative email at

Tell us (in any format):

• Why you want this
• What excites you about Curvves
• Portfolio / Instagram / work samples if any

Well select based on your email not your resume .

So make it count. Show us what youre made of.