Creative Director - Copy

Job Description

Location: Mumbai

About Us

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R two of the worlds most accomplished creative agencies with complementary capabilities and geographic strengths. We provide our client partners with a fully integrated offering across brand experience, customer experience, and commerce practices powered by deep data and technology expertise.

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Roles & Responsibilities

Creative

• Partner with the Creative Director to shape the creative vision and ensure excellence across projects.
• Create compelling copy and concepts across TV, print, digital, social, experiential, and integrated campaigns.

Campaign Development

• Conceptualize, develop, and oversee creative ideas across integrated platforms including TVC, social, print, and experiential.
• Ensure all creative work is on-brand, strategically sound, and aligned with client objectives.
• Collaborate closely with strategy, account management, and production teams to bring ideas to life.

Client Engagement

• Present creative work confidently to clients and internal stakeholders.
• Build strong relationships with clients by understanding their business challenges and offering fresh, effective solutions.
• Participate in new business pitches, contributing ideas and shaping proposals.

Innovation & Quality

• Stay on top of cultural, industry, and technology trends to drive forward-thinking creative solutions.
• Push creative boundaries while maintaining brand consistency and quality standards.
• Review and approve creative work to ensure it meets the highest standards of craft, originality, and effectiveness.

Desired Skills & Experience

• 5-7 years of creative experience in advertising or marketing, with a strong portfolio showcasing integrated campaigns.
• Proven ability to develop breakthrough creative ideas across multiple platforms.
• Prior experience leading and mentoring creative teams.
• Excellent storytelling, presentation, and communication skills.
• Strong collaboration skills with an ability to work across disciplines and build client trust.
• A balance of conceptual thinking and executional excellence.