Corporate Branding Manager

Job Requirements

Job Title: Corporate Branding Manager

Company Name: Titan

Job Type: Regular/Permanent

Job Category: Marketing Services Group

Department: Marketing Services Group

Location: Bengaluru, Karnataka, India

At Titan, we look for People who will show up as their whole self because we value diversity and inclusion, as well as people who lives with Values. So be sure to check on whether you're aligned with our company values and culture. If you think you can see yourself delivering WOW as a member of the Titan family, then check out the job description below!

Job Details:

Responsible for creating and managing high-quality digital content across various channels, including social media, blogs, email campaigns, and websites. The ideal candidate will have experience in digital marketing, content creation, and data analysis.

Process Contributions:

Content management - Digital, Website:

• Creating the annual digital and content strategy for corporate brand, in partnership with key stakeholders.
• Identifying the content buckets; working with agency partners to create relevant pieces of content.
• Managing the corporate social handles.
• Evaluating the performance of the social/ digital media campaigns; undertake course corrections.
• Identifying vendors based on capability/ offerings aligned to brand requirements, vendor management.
• Social listening and digital reputation management with relevant partner agencies.
• Creating and managing content on the company website; updation in line with key business developments.
• Managing the process of archival of company visual assets; creation of curated events that highlight company history.

Internal communication:

• Creation of internal communication for specific departments; collateral design.
• Creation of newsletters - corporate, site location level, regional languages.
• Stay up-to-date with the latest digital marketing trends and best practices to ensure that the content is innovative and effective.

Work Experience

Education: Master's degree in marketing, communications, or a related field

Relevant Experience: 1-3 years of work experience into lifestyle space, graphic, content

Behavioral Skills:

• Business Savvy
• Ability to nurture relationships
• Ability to influence for impact
• Accountability
• Curious
• Passionate

Knowledge:

• Strong written and verbal communication skills.
• Experience with content management systems, social media platforms, and email marketing tools.
• Knowledge of SEO, SEM, and other digital marketing strategies.
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong analytical and problem-solving skills.