Content Writer

Content Writers at upGrad develop compelling narratives, educational and marketing resources that advance the companys mission to democratize technology skills. Writers create engaging, well-researched, and persuasive content for blogs, course landing pages, social media, mailers, and marketing campaigns.

Key Responsibilities:

• Research, ideate, and craft high-quality written content for digital and print channels.
• Write informative articles, case studies, landing pages, and scripts to support marketing objectives.
• Work collaboratively with editors and managers to revise and improve content by deadlines.
• Integrate SEO keywords and best practices into all written materials.
• Translate complex technical concepts into clear, accessible language.
• Contribute to brainstorming sessions and campaign development.

Qualifications:

• 2+ years experience in content creation for tech, education, or digital marketing.
• Strong storytelling, copywriting, and research skills.
• Ability to work independently and manage multiple projects.
• Knowledge of SEO, digital marketing trends, and content management systems.
• Bachelors degree in English, Communications, Journalism, or related field.