Content Manager

Job Description:

Dentsu Dot Content Manager – Role Summary for Recruitment                         Sophie Muskett

The Content Manager will play a pivotal role in shaping and maintaining dentsu Dot. This includes content strategy, community engagement, governance, and performance tracking. Key responsibilities include:

Content Planning & Editorial

• Own and manage the global homepage content calendar aligning with the Global Internal Comms teams.
• Plan and execute homepage takeovers (e.g., seasonal or campaign-based like Christmas).
• Coordinate seasonal platform content (e.g., Pride Month, Women’s Day).
• Curate and promote underused content, tools, and features (e.g., language tools, personalization, bookmarks).
• Optimize the mobile experience of the platform.

Community Engagement

• Foster engagement within the global content editor community 400+ people via the TEams channel
• Co-host regular update meetings for content editors.
• Maintain an up-to-date site owner directory.

Training & Enablement

• Maintain and update the Content Editor Hub as a central resource for editors.

Content Governance & Lifecycle

• Develop and promote editorial guidance for content editors.
• Maintain taxonomy, metadata, and tagging standards.
• Implement content lifecycle processes.
• Conduct quarterly content clean-ups and CMS accessibility reviews.

User Experience & Analytics

• Run quarterly satisfaction or adoption surveys to gather feedback.
• Track and report predefined metrics to key stakeholders, providing actionable insights.

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