Content Creator

About Us: CAI is a contemporary footwear brand that celebrates style, innovation, and ethical craftsmanship. Designed for the modern, conscious consumer, our collections combine trend-forward aesthetics with comfort and sustainability, reflecting a brand ethos rooted in creativity, quality, and thoughtful design.

Location: Lower Parel, Mumbai

Working Model: Onsite

Days: Monday to Friday + Alternate Saturdays

Timings: 9:30 AM - 6:30 PM

Budget: 35 to 45k (depending on experience)

Experience: 1-3 years in content creation, social media, or digital marketing

Role Overview:

We are looking for a creative, proactive, and execution-oriented Content Creator to strengthen CAIs brand presence. You will ideate, plan, and produce high-quality content across social media, website, campaigns, events, and product launches. This role is for someone who can bring fresh ideas, tell compelling brand stories visually, and ensure consistency while driving results.

Key Responsibilities:

Content Creation & Branding

• Conceptualize and produce engaging content for social media, website, campaigns, and events
• Develop mood boards, content calendars, and visual assets for structured production
• Edit visuals and videos to maintain brand consistency and quality
• Create campaigns that elevate brand awareness and engagement

Collaboration & Execution

• Coordinate with internal teams and external partners for seamless content execution
• Work closely with marketing, merchandising, and product teams to align content with brand objectives
• Take ownership of content from concept to delivery while managing multiple projects efficiently
• Support event coverage, product launches, and other brand initiatives with high-quality content

Innovation & Trends

• Monitor industry trends, competitor activity, and audience engagement to inform content strategy
• Introduce fresh storytelling formats and creative executions to enhance brand impact
• Continuously experiment with content approaches that improve engagement and reach

What Youll Bring:

• 1-3 years of experience in content creation, social media, or digital marketing
• Strong visual storytelling, branding, and moodboarding skills
• Proficiency in Adobe Suite, Canva, Final Cut, or equivalent tools
• Ability to handle multiple projects and deadlines in a fast-paced environment
• Proactive, collaborative, and detail-oriented mindset
• Passion for fashion, lifestyle, and building strong digital brands

Why Join CAI:

• Work in a creative, fast-paced environment where your ideas shape the brand identity
• Take ownership of content, campaigns, and brand storytelling
• Collaborate with a passionate team to build a visually striking, innovative footwear brand