Community Manager for University Audiences

At IBM, we believe technology shapes the world, and we are a catalyst for that

innovation and creativity. We are on the forefront of groundbreaking change – improving

businesses, society, and the human condition. As a leader in Hybrid Cloud and AI, we

are leading the charge in a world-wide digital transformation.

Our Marketing, Communications & Corporate Social Responsibility (MCC) team tells this

story and is responsible for positioning IBM in the market. We define and optimize IBM’s

brand, capture the market’s attention, and articulate our point of view for clients,

partners, the media, and even other IBMers. As part of our team, you'll be surrounded

by bright minds and keen collaborators – always willing to help and be helped – as you

apply passion to work that will compel our audience to choose IBM's products and

services.

When you join IBM, you join a culture of openness, collaboration, and trust. You join a

team of IBMers who are helping technology support a positive global transformation. So

join us and experience a place where you can co-create your learning and opportunities.

A place where teamwork and unique ideas are treasured. A place where you can bring

innovation to life.

As the Community Manager you will be responsible for building, managing, and nurturing communities related to academia:

• Community of student ambassadors who drive engagement within college campuses

• Community of faculty ambassadors who serve as teachers and advisors for curriculum

• An ecosystem of local and global university related communities that enable IBM to reach students and faculty worldwide

You will serve as the primary point of contact for our community members and points of contact, fostering collaboration, providing support, and ensuring a thriving community where members can share best practices, grow professionally, and deliver exceptional learning experiences.

Community Program Design:

• Designing a program framework to launch, onboard, and nurture growth of communities in priority countries around the world, collaborating with other program teams to align objectives 

• Design a framework to build and nurture a student and faculty ecosystem (including but not limited to student clubs, societies and associations, university platforms, academic departments and career services, etc.)

 Community Engagement & Support:

• Building and maintaining strong relationships with community members and focal points, acting as their advocate within the company.

• Proactively engaging with community members through online platforms, forums, social media, and virtual events to foster collaboration and knowledge sharing.

• Creating, curating, and sharing resources, including guides, FAQs, and industry insights, to help community members enhance their engagement with extended communities.

• Collaborating with the Marketing team to promote IBM opportunities, showcase success stories and promote their impact across multiple channels.

Onboarding & Training:

• Onboarding new community members and ensuring they are fully equipped to engage their extended communities effectively.

• Developing and delivering promotional, enablement and training materials, webinars, and best practices. 

Community Building & Events:

• Planning and executing virtual events, such as webinars, roundtable discussions, and Q&A sessions in collaboration with program and delivery teams, to promote collaboration and professional development within the community.

• Developing initiatives that encourage networking, mentorship, and peer support among community members.

• Organizing recognition and incentive programs to celebrate high-performing community members and foster community spirit.

Feedback & Improvement:

• Gathering feedback from community members on their experience and identifying areas for improvement.

• Collaborating with cross-functional teams (Marketing, Consulting, Research) to ensure that community member feedback is folded into future strategy.

• Analyzing engagement metrics and feedback to identify trends, opportunities, and areas for improvement.