Commercial Manager
Puretech Digital - A Genesis Company
5 - 10 years
Mumbai
Posted: 08/01/2026
Job Description
Role: Commercial Manager / Commercials Specialist
Location: Mumbai
Experience: 36 years (Digital media agency mandatory)
Department: Operations / Media Commercials
About the Role
We are looking for an experienced Commercial Manager who can lead commercial negotiations with publishers, affiliate networks, and third-party media vendors, while managing the full cycle of media billing, reconciliation, and revenue optimisation. This role is critical in driving agency profitability , ensuring accurate billing , and strengthening relationships with media partners.
Key Responsibilities
1. Commercial Negotiations & Vendor Management
- Negotiate deals with publishers, affiliate partners, OTT, programmatic, and third-party vendors
- Secure better rates, bonus inventory, credit lines, and commercial incentives
- Manage annual/quarterly negotiations for volume discounts & rate cards
- Collaborate with media teams on commercial viability for new partners
2. Agency Revenue & Margin Optimization
- Identify margin expansion opportunities
- Ensure accurate application of markups, client commissions, and incentives
- Drive strategies to improve agency profitability on spends
3. Billing & Operations
- Oversee PO/IO creation, verification, and tracking
- Co-ordinate with Accounts to ensure accurate and timely client invoicing
- Validate vendor invoices with campaign data (Meta/Google dashboards)
- Ensure smooth month-end closures and documentation
4. Reconciliation & Audit
- Match platform spends vs vendor invoices
- Identify discrepancies and resolve with vendors
- Maintain detailed recon sheets for large-scale budgets
- Work closely with Finance on audits
5. Cross-Functional Collaboration
- Work with Media Ops, SEO, Paid Media, Programmatic & Finance
- Ensure zero leakages in budgets and commercial processes
Required Skills & Experience
- 36 years in digital media agency commercials/operations
- Strong exposure to publisher/affiliate/vendor commercial negotiations
- Hands-on experience with media billing, POs, IOs, recon & budget tracking
- Deep understanding of agency earning models (commission, markup, hybrid)
- Proficiency in Excel (Pivot, VLOOKUP, large data recon sheets)
- Strong communication & vendor relationship skills
- Ability to handle 2080 Cr+ annual media budgets
Good to Have
- Experience with Taboola, Outbrain, MiQ, InMobi, VCommission, Admitad, Optimise
- Experience in a performance marketing setup
- Understanding of ROAS-driven campaign commercial
Why Join Us?
- Work directly with large-scale digital spends
- Opportunity to influence commercial strategy & agency profitability
- Fast-paced environment with growth into Commercial Lead roles
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