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Cognizant hiring Adobe Target

Cognizant

14 - 16 years

Chennai

Posted: 3/30/2025

Job Description



Job Summary

We are seeking a highly skilled Technology Architect with 10 to 14 years of experience to join our team. The ideal candidate will have expertise in Adobe Analytics Engineering Adobe Analytics Reporting Adobe Audience Manager and Adobe Target. Experience in the Industrial Manufacturing domain is a plus. This is a hybrid work model with day shifts and no travel required.


Responsibilities

  • Lead the design and implementation of Adobe Analytics solutions to meet business requirements.
  • Oversee the integration of Adobe Analytics with other marketing and data platforms.
  • Provide technical expertise in Adobe Analytics Engineering to optimize data collection and reporting.
  • Develop and maintain Adobe Analytics reports and dashboards for various stakeholders.
  • Utilize Adobe Audience Manager to create and manage audience segments for targeted marketing campaigns.
  • Implement and manage Adobe Target for personalized user experiences and A/B testing.
  • Collaborate with cross-functional teams to ensure seamless integration of Adobe solutions.
  • Conduct regular audits and performance tuning of Adobe Analytics implementations.
  • Provide training and support to team members on Adobe Analytics tools and best practices.
  • Stay updated with the latest trends and advancements in Adobe Analytics and related technologies.
  • Ensure data accuracy and integrity in all analytics and reporting activities.
  • Work closely with business stakeholders to understand their requirements and translate them into technical solutions.
  • Drive continuous improvement initiatives to enhance the effectiveness of Adobe Analytics solutions.

    • Qualifications

  • Possess strong expertise in Adobe Analytics Engineering Adobe Analytics Reporting Adobe Audience Manager and Adobe Target.
  • Have experience in the Industrial Manufacturing domain which is a plus.
  • Demonstrate excellent problem-solving and analytical skills.
  • Exhibit strong communication and collaboration abilities.
  • Show proficiency in data analysis and reporting.
  • Have a proven track record of successful Adobe Analytics implementations.
  • Display a commitment to staying current with industry trends and best practices.

    • About Company

    Cognizant is a global leader in technology and consulting services, helping businesses transform their operations through digital solutions. Specializing in IT services, including software development, business process outsourcing, and consulting, Cognizant supports clients across industries such as healthcare, financial services, manufacturing, and retail. With a focus on innovation, Cognizant assists organizations in modernizing their technology, improving operational efficiency, and enhancing customer experiences. Headquartered in the U.S., it is consistently ranked among the most admired companies in the world and is a member of the NASDAQ-100.

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