CDP Lead
Dentsu
5 - 10 years
Bengaluru
Posted: 1/16/2025
Job Description
Job Description:
Mandatory (top 5)
- Experience in Leading Customer Data Platform related development
- Experience on Python or Java Scripting or Node.JS
- Experience with APIs (REST, Open APIs, CURL)
- Data analysis, ingestions, modelling and mapping
- Experience on unstructured data using JSON/Parquet file format
Preferred (top 5)
- Understanding of CCPA, GDPR and other Data Protection Acts
Client facing experience - Experience with Reporting Technologies
- Experience on any AEP, ActionIQ , Lytics, Segment, Tealium, C360
- Big Data ETLs
- Leading the team in implementation of technical solutions and driving proof of concepts
- Responsible for building data model based on the gathered requirements and data architecture.
- Reponsible for data ingestion into the cdp platform via batch and real time streaming modes - using ETL,API,JavaScript etc
- Responsible for data extraction/outbound dataflows to reporting tool, other adobe product or 3rd party system
- Reponsible for working on defined business rules/transformations/BRDs
- Colloborate with internal teams to develop solutions for CDP platform for marketing activation use cases.
- Should be able to work on queries, segment development, audience creation/activations, customer journey orchestrations
- Should be able to define segments and orchestrate customer journey based on the BRD
Location:
DGS India - Bengaluru - Manyata N1 BlockBrand:
MerkleTime Type:
Full timeContract Type:
PermanentAbout Company
Dentsu is a global advertising and digital marketing agency headquartered in Tokyo, Japan. It is part of the Dentsu Group Inc., one of the largest advertising and communications groups in the world. Dentsu specializes in providing integrated marketing solutions, including digital marketing, media planning, content creation, data analytics, public relations, and customer experience management. The company operates across numerous industries and markets, serving clients with innovative strategies to drive brand growth and engagement. With a strong focus on technology and creativity, Dentsu aims to deliver impactful, data-driven campaigns tailored to modern consumer behavior.
Services you might be interested in
One-Shot Campaign
Reach out to ideal employees in one shot!
The intelligent campaign for reaching out to the ideal audience to whom you can ask for help (guidance or referral).