Category Manager

Role Overview:

Drive topline growth while optimizing costs and contribute towards conceptualization, planning

& execution of strategic initiatives. This is a cross-functional role involving extensive

collaboration with product, marketing, customer support and finance to drive alignment on

tactical and long term business goals.

Key Responsibilities:

1. Identify and scope up opportunities to grow business and market share of redRail, with a

strong focus towards product, competition & consumer analytics.

2. Own the monetization charter of redRail

3. Analyze data and generate insights to identify relevant customer cohorts for short term

and long term business growth.

4. Manage promotions, monitor marketing budgets & forecasts. Dive deep (as required) to

drive continuous improvement in key business KPIs.

5. Create and update annual operating plans and align all functions towards tactical and long

term changes in business priorities.

6. Own KPI reports, presentations and proposals for leadership alignment.

7. Collaborate with cross functional teams including product, marketing, customer support, finance to ensure that key initiatives that executed on time.

8. Partner with category teams within the group companies and share learnings/insights to

maximize synergies.

9. Seek out and drive B2B partnership opportunities for redRail to drive growth