Campaign Manager – Events (Paid Ads)

About the Role

The Campaign Manager Events (Paid Ads) will drive ticket sales through high-performance ad campaigns. This role requires speed, real-time optimization, audience behavior understanding, and strong conversion-focused execution.

Key Responsibilities

Plan and execute paid ad campaigns to drive ticket sales for events

Manage high-budget, time-sensitive campaigns across Meta, Google, and YouTube

Create and optimize audience funnels for awareness, consideration, and conversions

Closely monitor ticket sales, cost per ticket, and ROAS

Work with event teams to align campaign messaging with event timelines

Optimize campaigns daily based on performance and sales velocity

Test creatives, audiences, and formats to improve conversion rates

Track pixels, conversion APIs, and ticketing platform integrations

Prepare daily performance updates and post-campaign reports

Skills & Qualifications

25+ years of experience running paid ads for events, ticketing, or high-volume sales

Strong understanding of performance marketing and sales-driven campaigns

Experience managing large ad spends under tight deadlines

Ability to work in fast-paced, high-pressure environments

Strong analytical and reporting skills

Hands-on expertise with Meta Ads, Google Ads & tracking tools