Campaign Manager
moneycontrol.com
2 - 4 years
Mumbai
Posted: 02/03/2026
Job Description
Campaign Manager Fintech (Personal Loan, Gold Loan, Credit Card)
At Moneycontrols Fintech division, were building products that help millions of users make smarter financial decisions whether thats choosing the right credit card or finding the best loan offer.
Were looking for a Campaign Manager who understands performance-driven marketing and knows how to turn financial products into compelling, high-converting campaigns.
This isnt just about launching campaigns its about driving applications, improving approval funnels, and working closely with product, partnerships, and growth teams to scale revenue.
If youre comfortable balancing creativity with performance metrics (CPL, CAC, conversion rate, ROI), youll fit right in.
What Youll Own
Plan and execute campaigns for loan and credit card acquisition
Develop clear messaging that simplifies complex financial products
Work closely with Business team, product managers, and Product marketing teams
Optimize campaigns across channels (WhatsApp, email, push, on-platform placements, SMS, RCS, InApp)
Track and improve key metrics like CTR, conversion rates, cost per acquisition, and disbursal rates
Run A/B tests and continuously refine targeting and messaging
Manage campaign budgets efficiently to maximize ROI
Provide regular performance insights and recommendations to leadership
What Were Looking For
2-4 years of experience in performance marketing or campaign management (fintech preferred)
Strong understanding of digital acquisition funnels
Experience working with financial products like personal loans, credit cards, BNPL, etc.
Comfort analyzing data and making data-backed decisions
Ability to manage multiple campaigns simultaneously
Strong coordination skills youll be working cross-functionally every day.
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