Business Manager - DTH

Functional Responsibilities

 Strengthen the distribution and sales network by increasing the DTH Selling Outlets to the organizational expectation numbers in the assigned territory.

 Ensure availability of recharge so that existing customers are adequately serviced

 Understand the market demographics and drive sales strategy according to customer segments

 Drive the basic distribution & hygiene parameters such as DTH Active Outlets, effective coverage and transacting outlets

 Ensure brand visibility through organized merchandising activities

 Ensure compliance to policy and processes by the Installation Engineers and ensure customer SLA are met

 Handholding the team responsible for installing, servicing and repairing structures and major components; instruct them on correct installation processes

 Ensure closure of Service Request loops & intervene and handle complaints in case of escalations. Escalate critical issues if required.

 Plan field visits to gather & analyze competitor data on quality of services provided

 Ensure maintenance of adequate inventory level of installation equipment for contingencies

 Upselling of products and service packs to customers

Organizational Responsibilities

 Effectively engage in partner appointment & partner management and control attrition & ROI

 Fostering the relationship with sales & service distributors in the assigned territory

 Analyze customer feedback forms & highlight areas of improvement and suggest interventions/initiatives

 Develop timely Market Intelligence reports, detailing the changing customer trends and competitors’ performance

 Effectively perform handholding & implement on the job training programs for Retailers and Field Sales Executives (FSE)

What you need to have:

Skills

 Analytical skills

 Consultation, facilitation, negotiation and selling skills

 Enterprising & Entrepreneurial skills

 Leadership and people management skills

 Basic computer literacy – MS Office: Excel, Outlook

 Appropriate management of escalations

 Ensure timely resolutions of issues

 Partner management skills

 Upselling skills

Attributes

 Ability to ensure excellence in execution

 Ability to collaborate and work with large teams

 Problem Solving ability

Purpose of the Job:

An opportunity to be at the frontline of the business and take charge of an entire territory with the responsibility of driving sales and end-to-end customer service. The focus will be on Increasing the Customer Market Share, Revenue Market Share and execute the entire Go-To-Market (GTM) strategy in the DTH business by leveraging the vast distribution network. On the customer front, manage service centers, inventories, after-sales service to ensure timely resolution of customer escalations. Implement the “Serve to Sell” to enhance business for DTH.