Business Head - Youth

Who We Are

At Zee Entertainment, were more than just a media company were storytellers, culture shapers, and innovators at heart.

Founded in 1992 as Indias first private TV channel, Zee changed how the nation watched entertainment. Today, were a global content powerhouse, reaching over 1.3 billion people across 190+ countries with shows, movies, music, and digital experiences that connect deeply with diverse audiences.

Our Vision - To be the worlds leading global content technology company from India, offering entertainment that inspires, empowers, and connects people everywhere.

Our vibe - Bold ideas, creative risks, and building whats next in entertainment. Were on a mission to entertain, inform, and empower, driven by our values of inclusivity, innovation, and excellence. Whether its designing stories that inspire, creating digital-first experiences, or reimagining how India and the world engage with content theres always something exciting happening at Zee.

If you want to be part of a team that believes in owning your ideas, moving fast, and creating impact at scale, Zee is the place for you.

Why This Role Exists

Rooted in our legacy of soul-to-screen we are a global entertainment player, offering wide ranges of entertainment choices reaching over 1.3 billion people across 190+ countries. For nearly three decades, we have been at the forefront of shaping the Media & Entertainment Landscape. At ZEE, delivering a world-class entertainment experience means more than just offering award-winning content. With our expertise across multiple formats and deep customer insights, we engage audiences with unforgettable experiences through diverse media content, appealing to a wide range of both domestic and international viewers.

The Youth business is a focused content and business ecosystem designed to build a deeper connect with young India across screens and formats.

This vertical will champion stories, formats, and engagement models designed for Gen Z and Young Millennials including fiction and non-fiction shows, short-form content, creator-driven formats, music-led experiences, emerging pop culture trends, and digital-first IPs. With a sharper youth lens and cross-screen amplification, these business aims to shape 'Zs presence in one of the fastest-growing audience segments..

What Youll Do

This is a high-impact leadership role responsible for:

1. End-to-end ownership and P&L for the Youth business
2. Creating a forward-looking strategy with youth-focused content, talent, marketing, and partnerships
3. Leading cross-functional teams across content, marketing, digital, and revenue
4. Driving creator and community engagement models
5. Identifying monetization opportunities across digital, branded content, talent collaborations, and experiential formats
6. Building scalable IPs and franchises designed for youth audiences

What Were Looking For

We are looking for a visionary leader with strong business acumen, creative agility, digital-first thinking, and the ability to blend culture, community, and content to shape a powerful youth proposition for Z.

Perks & Benefits

• Fast-paced, creative environment with high exposure
• Dynamic culture that values innovation and expression
• Opportunity to shape content that reaches millions
• Group medical insurance (self + family)
• Accident and life insurance coverage
• Paid annual leave
• Maternity & paternity leave

Values

• Accountability for Results
• Customer First
• Humility Respect & Integrity
• Innovate & Simplify
• Endeavour for BHAG
• Velocity & Agility
• Embrace Frugality