Business Head – Seller Loan (Fintech)

About IndiaMART

IndiaMART is India’s largest online B2B marketplace, connecting buyers with suppliers. With a 60%

market share of the online B2B Classified space in India, the channel focuses on providing a “360-degree

solution” to Small & Medium Enterprises (SMEs), Large Enterprises as well as individuals. Founded in

1999, the company’s mission is ‘to make doing business easy’ and is trusted with 138 mn+ buyers, 67

mn+ sellers, and has 76 mn+ products & services on its platform leading to 50 mn+ business enquiries

every month.

Product:

Product Description: Secured Loans Marketplace

• Unsecured Working Capital Loans: Short-term business loans for operational expenses, purchase

of raw material, payroll, or marketing—offered without collateral.

• Secured Loans (Optional): Higher ticket loans with relaxed underwriting norms, secured by

property, machinery, or other business assets.

• Flexible Loan Amounts & Tenures: Ranging from ₹1 lakh to ₹50 lakh+ based on seller profile and

creditworthiness.

• Lender Marketplace Model: Multiple partner NBFCs and banks integrated via API or assisted

lead models, giving sellers competitive credit choices.

• Data-Driven Underwriting: Leverages seller performance data (order volume, quote response,

ratings) and bureau data to power custom eligibility engines.

This product aims to enhance seller liquidity, improve fulfillment rates, and drive higher retention and

growth on the platform, while building a scalable new revenue stream for IndiaMART.

Key Responsibilities:

• Product Strategy & Roadmap: Define and own the end-to-end strategy for this marketplace,

from ideation through scale-up, aligned to marketplace growth targets.

• Lender & Partner Management: Establish and nurture relationships with banks, NBFCs, and

fintech lenders; negotiate commercial terms, SLAs, and co-branding agreements .

• Go-to-Market & Growth: Design acquisition and distribution strategies—including co-branded

campaigns, outbound lead gen, and channel partnerships—to drive loan volumes and market

share .

• Underwriting & Risk Framework: Collaborate with credit risk, analytics, and technology teams

to develop bespoke underwriting policies for these products; continuously monitor portfolio

performance and implement corrective actions .

• P&L Ownership: Manage all financial levers—interest margins, fee structures, credit costs—to

deliver profitability and scale; prepare periodic financial reviews for senior leadership .

• Technology & Operations: Partner with product, engineering, and operations teams to build

seamless loan application flows, integrate lender APIs, and ensure compliance with KYC, AML,

and regulatory requirements .

• Stakeholder Coordination: Liaise with legal, compliance, finance, customer-facing teams, and

external auditors to finalize SLAs, draft agreements, and maintain governance standards .

• Manage communication, sales channel to drive business volumes

• Responsible for market landscape, process, partners, business model, partners, tech journey etc

• Liaising with lending partners ensuring smooth flow of operations, policies and expectation

setting

• Develop and maintain reporting & application systems and coordinate information exchange

with all stakeholders