Business Development - C&I

1. Role Purpose

The Business Development Manager will be responsible for driving revenue growth through the sale of power to Commercial & Industrial (C&I) and Utility customers. This role involves identifying potential clients, developing strategic partnerships, and closing deals. The candidate will play a key role in expanding the companys footprint in the open access market.

2. Key Responsibilities

Sales & Business Growth

• Identify and target potential C&I and Utility customers for power sales.
• Develop and execute sales strategies to achieve business volume targets.
• Lead negotiations and close deals with clients, ensuring profitability and compliance.
• Build and maintain strong relationships with key decision-makers in client organizations.

Market & Customer Intelligence

• Conduct market research to understand customer needs, industry trends, and competitor offerings.
• Analyze customer segments and develop tailored solutions to meet their energy requirements.
• Monitor regulatory changes and assess their impact on business opportunities.

Strategic Planning

• Collaborate with internal teams (regulatory, finance, legal, operations) to structure competitive offerings.
• Develop go-to-market strategies for new geographies and customer segments.
• Provide inputs for pricing models, risk assessments, and contract structuring.

Regulatory & Compliance

• Stay updated on state and central electricity regulations, open access policies, and renewable energy mandates.
• Ensure all deals comply with applicable laws and internal governance standards.

3. Qualifications

• Education : B.Tech in Electrical/Mechanical/Power Engineering or related field.
• Preferred : MBA in Marketing, Strategy, or Energy Management.

4. Experience

• Total Experience : 1015 years in sales/business development.
• Relevant Experience : Minimum 5 years in IPP/C&I power sales or energy solutions.
• Preferred Background : Candidates with experience in selling renewable energy, open access power, or energy-as-a-service solutions to C&I clients.

5. Key Skills & Competencies

• Proven ability in customer identification and acquisition .
• Strong negotiation and communication skills.
• Deep understanding of regulatory frameworks across states and central government.
• Ability to work in a fast-paced, target-driven environment.
• Strategic thinking and problem-solving capabilities.
• Proficiency in CRM tools, MS Office, and data analysis.