Business Analyst

Dentsu

3 - 5 years

Chennai

Posted: 12/07/2025

Job Description

Job Description:

Job Specification

Job Title: Business Analyst

Department: Data & Technology, dentsu

Location: TBC

Reports to : TBC

Background

This is an exciting time to join dentsu as we focus on our core agency operating platform and it’s products to supercharge the media / creative / CXM lifecycle. Dentsu.Connect utilises the latest cutting edge tools, frameworks and techniques to provide an E2E connected ecosystem, which now includes Ai. Using dentsu.Connect as the core, dentsu has designed & built a bespoke instance dedicated to one of our larget clients, which we are looking to evolve in the coming years.

Responsibilities

Collaborate with key stakeholders to define, develop, shape and refine the business requirements
Run workshops, interviews, etc in conjuction with our research team to gather the business requirements needed for the evolution of this client specific instance of dentsu.Connect
Collaborate with the rest of the scrum team to run successful Release Planning and Sprint Planning sessions, as well as Sprint Reviews and Retrospectives (where applicable)
Work with the product owner to build and groom product backlog(s)
Document (e.g flow charts, sequence diagrams, spec) new requests from the client team and split into logical work packages (working alongside the product owner / tech lead)
Write Epics, Stories and sub-tasks

Requirements

The successful candidate ideally needs to have some media experience either working within a media agency/organisation or alternatively building a media based product. Having an understanding of the media eco-system (Operations, AdOps, Planners, etc) would be a huge advantage.

Strong knowledge of agile development practices (especially Scrum), methodologies and tools is a must.

Experience writing user stories, grooming product backlogs and coordinating/prioritizing conflicting requirements in a ever changing environment

3 - 5 years experience in a Product Management with agile methodologies (Scrum strongly desired)

A solid knowledge of digital product management and digital terminology i.e UX, UI, API, etc

Candidate Profile

We are seeking a proactive individual that has excellent communications skills both in terms of liasing with business users as well as working closely within their own team

The candidate needs to be a self-organiser and have a willingness to drive the platform / product forward.

A candidate with experience of rolling out UI/UX focused products will be benefical.

Location:

DGS India - Chennai - Anna Nagar Tyche Towers

Brand:

Paragon

Time Type:

Full time

Contract Type:

Permanent

About Company

Dentsu is a global advertising and digital marketing agency headquartered in Tokyo, Japan. It is part of the Dentsu Group Inc., one of the largest advertising and communications groups in the world. Dentsu specializes in providing integrated marketing solutions, including digital marketing, media planning, content creation, data analytics, public relations, and customer experience management. The company operates across numerous industries and markets, serving clients with innovative strategies to drive brand growth and engagement. With a strong focus on technology and creativity, Dentsu aims to deliver impactful, data-driven campaigns tailored to modern consumer behavior.