Brand Strategist

We are looking for a Marketing / Brand Strategist with proven experience in FMCG and e-commerce to drive brand positioning, integrated campaigns, and data-backed growth strategies.

Key Responsibilities

• Develop brand positioning and messaging strategies
• Plan and execute integrated marketing campaigns (online & offline)
• Align with performance marketing teams across paid, organic & retention channels
• Conduct market research, competitor analysis & consumer insights
• Monitor campaign performance and provide strategic recommendations
• Support product launches and brand-building initiatives

Requirements

• 34 years of experience in marketing/brand strategy
• Mandatory exposure to FMCG & e-commerce
• Strong understanding of performance marketing & funnel strategy
• Analytical mindset with strong presentation and stakeholder management skills
• Experience with D2C or high-growth brands preferred

Work on high-impact brand and growth initiatives in a fast-paced environment.

Interested candidates can share their CV at hrinfo@adityagroupindia.org.