Brand & Social Growth Manager - Content platform
Swarna Bharat TV
5 - 10 years
Mumbai
Posted: 08/01/2026
Job Description
About Swarna Bharat TV
Swarna Bharat TV is a mission-led creative platform telling precise, high-quality stories on Bharats history, culture, spirituality, and knowledge systems. Our YouTube channel is live with RashtraGaatha, and were rolling out twelve original showsanimated series, on-field documentaries, studio formats, and feature specials. We pair research-first writing with cinematic craft, and were preparing our originals for wider distribution, including OTT.
The Role (mid-level, hands-on)
Own brand voice + daily growth across YouTube & Instagram (plus FB/X/LinkedIn). You will set lightweight brand rails , plan the calendar, turn concepts & trends into posts, make Shorts/Reels/carousels , write hook-first titles/captions, manage community (incl. WA/Telegram), run small experiments (A/Bs/micro-ads), and report one analytics-driven change each weekworking directly with the Founder.
What youll own
- Brand rails: tone guide, reusable visual kits with the designer (fonts/colors/post templates).
- Calendar & creation: weekly schedule for YT Community/Shorts + IG; cut/caption Shorts; coordinate carousels/creatives.
- Packaging & SEO: titles, descriptions, tags, playlists, end screens; copy banks and hashtag sets.
- Growth experiments: run A/Bs on title/caption/thumbnail/timing; plan 5001k micro-ad tests (YT/Meta) when needed.
- Analytics & reporting: CTR, first-minute signals, watch time, saves/shares; simple Looker/Sheet dashboard; one change weekly.
- Community: first-hour replies, daily sweeps, polls, and WhatsApp/Telegram updates; clear escalation rules.
- Collaboration: Mon Content Room, Wed Edit + Thumb Board, Fri Analytics with Founder, Senior Editor & Designer.
Must-haves
- 25 yrs in social for a content brand/creator (YouTube + Instagram required ).
- Strong hooks/copy; clean English (Hinglish ok for captions).
- Can cut/caption Shorts (CapCut/Premiere/Resolveany one).
- Comfortable with YouTube Studio & IG Insights ; basic Sheets/Looker; organised; on-site in Vashi .
Nice-to-haves
- Canva/Photoshop basics; UTM/playlists/pin strategy; simple Meta Ads Manager.
- Experience with ShareChat/Moj/WhatsApp Channels; micro-influencer outreach.
- Interest in Indian history/culture; comfort reading Hindi sources.
How to apply
LinkedIn apply or email
with:
- Links to pages youve managed (state your role )
- 3 post links you wrote + 12 lines on why they worked
- Subject: Brand & Social Growth Manager Swarna Bharat TV (Vashi)
- Shortlisted candidates get a brief task before the interview.
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