Brand Sales Manager

Role Overview

We are seeking a high-caliber Brand Advertising Sales Manager to accelerate branding revenue growth in India leveraging Transsions proprietary smart device ecosystem, including HiOS (Android-based OS) and Palmstore.

This role will focus on brand-led advertising partnerships across FMCG, fintech, e-commerce, telecom, consumer electronics, and education sectors, building sustainable long-term brand relationships beyond pure performance-driven campaigns.

Key Responsibilities

1. Branding Revenue Development

• Drive branding ad monetization across HiOS, Palmstore, smart notifications, content feeds, and other on-device placements
• Identify and close brand budget allocations (upper/mid funnel campaigns)
• Develop bundled brand packages combining:
• Splash / lockscreen
• Native feeds
• Video placements
• App discovery

2. Strategic Client & Agency Engagement

• Build direct relationships with:
• Top Indian advertisers
• Media buying agencies
• Brand strategy teams
• Act as the primary commercial interface for branding discussions
• Conduct consultative selling and pitch customized ecosystem solutions
• Negotiate annual/quarterly branding retainers

3. Solution Structuring & Campaign Execution

• Translate brand objectives (awareness, consideration, recall) into measurable OEM media frameworks
• Coordinate with internal:
• Ad operations
• Product
• Data teams
• Oversee campaign rollout, delivery tracking, brand lift metrics (where applicable)
• Ensure premium execution quality aligned with brand expectations

4. Market Intelligence & Competitive Positioning

• Identify white-space branding opportunities within Tier 2/3 cities where Transsion has strong device penetration

Qualifications

• Bachelors degree in Marketing, Business, Advertising, or related field
• 58+ years of experience in: Branding, advertising sales, Media sales
• OEM / mobile ecosystem monetization
• Strong agency network in India
• Experience selling branding campaigns (CPM / tenancy / sponsorship models)
• Proven revenue track record in competitive media environments
• Strong commercial negotiation and consultative selling capability
• CRM and pipeline management proficiency
• Ability to operate in fast-paced, target-driven environments