Brand Marketing Manager

About Us: Bene Kleed is a Gen Z streetwear brand thats all about pushing boundaries and making bold style statements. We drop the hottest trends with a fresh twist, offering unique pieces that let you stand out and express your individuality. From head-turning fits to jaw dropping styles , our designs are built for the fearless youth who arent afraid to make a statement. We mix cutting-edge styles with street culture, creating looks that transcend the moment and keep you ahead of the curve.

Brand Marketing Manager (Culture First)

Brand: Bene Kleed

Reports to: Founder

Type: Full-time

The Role (In Simple Words)

Youre the person who decides how Bene Kleed feels on the internet and IRL.

From what we post, to what we launch, to how people talk about us you set the vibe.

If the brand is being noticed, talked about, and remembered, youre doing it right.

Your Main Job

Make Bene Kleed + Founder visible, relevant, and culturally plugged-in not loud, not random, just on point.

What Youll Actually Be Doing

Brand Presence

Make sure Bene Kleed shows up consistently across social, PR, collabs & offline moments

Keep us visible in the right spaces (culture > noise)

Build real brand recall, not one-day hype

Story & Narrative

Own the brand + founder story end-to-end

Keep the tone clean, confident, and unmistakably Bene Kleed

Drive cool PR, podcasts, features & collabs people actually care about

Community

Build a community, not just followers

Start conversations, not just posts

Create touchpoints like pop-ups, events, collabs & online moments

Campaigns & Launches

Run brand campaigns & launches from idea execution

Work with creators who match the brand energy (no off-vibe collabs)

Make sure everything looks and sounds aligned everywhere

Tracking & Hygiene

Share weekly updates on reach, engagement & visibility

Drop monthly brand and campaign insights

Keep the brand protected from mixed messaging or random execution

Youll Fit Right In If

Youre 48 years into brand, culture, content or marketing

You get internet culture, fashion, and storytelling

Youre organised but not boring

Youre comfortable working closely with founders

You care about how a brand feels, not just how it performs

Why Bene Kleed

You help shape the brand, not just manage it

High ownership, high creative input

Build a culture-first fashion brand from the inside

Your work actually shows up in the real world

Final Note

This role is for someone who wants to build brand equity, not chase trends.

If you like storytelling, community, culture, and clean execution youll vibe here.