Brand Marketing & Creative Mgr, Stores TA
Amazon
2 - 5 years
Bengaluru
Posted: 2/5/2025
Job Description
We're seeking a visionary Employer Brand Marketing & Creative Manager to revolutionize our employer branding efforts.
This role blends strategic marketing with hands
- on creative direction, requiring a unique mix of analytical thinking and artistic flair.
You'll be responsible for crafting immersive experiences that bring our employer brand to life across multiple touch points, from digital platforms to offline branding and events, while also establishing standardized processes for our creative workflows.
Key Responsibilities:
1.
Develop and implement an innovative employer brand strategy that aligns with our business objectives and company values
2.
Lead the creative direction for employer branding initiatives, ensuring a cohesive and compelling narrative across all mediums
3.
Oversee the production of high
- quality multimedia content, including video productions, interactive experiences, and virtual reality tours
4.
Direct and produce employer branding films and video content, from concept to post
- production
5.
Design and execute experiential marketing campaigns that showcase our company culture and work environment
6.
Create event experiences that engage potential candidates and embody our employer brand
7.
Develop intuitive and engaging digital touchpoints for candidate interactions
8.
Analyze data and consumer insights to inform creative decisions and measure campaign effectiveness
9.
Manage relationships with external creative agencies, production houses, and freelancers
10.
Stay at the forefront of creative trends in employer branding, internal comms and employee experience
11.
Design and implement Standard Operating Procedures (SOPs) for all creative processes, ensuring consistency and efficiency across the team
12.
Create a wide range of creative assets such as graphics, illustrations, animations, and interactive content for various platforms and campaigns
Qualifications:
• Bachelor's degree in Marketing, Film Production, Design, or related field
• 7+ years of experience in creative direction, brand marketing, or multimedia production
• Proven track record in developing and executing successful branding campaigns across various media
• Strong portfolio demonstrating expertise in film production, experiential marketing, and digital content creation
• Experience in directing and overseeing post
- production processes for video content
• Proficiency in UX design principles and their application in employer branding
• Demonstrated ability to conceptualize and produce engaging live events
• Strong project management skills with the ability to lead cross
- functional teams
• Excellent data analysis skills to inform creative decisions
• Expertise in creating SOPs and streamlining creative workflows
• Proficiency in industry
- standard design and production software (e.g., Adobe Creative Suite, Final Cut Pro, etc.)
Basic Qualifications
-
• Bachelor's degree in Marketing, Film Production, Design, or related field
-
• 7+ years of experience in creative direction, brand marketing, or multimedia production
-
• Proven track record in developing and executing successful branding campaigns across various media
-
• Strong portfolio demonstrating expertise in film production, experiential marketing, and digital content creation
-
• Experience in directing and overseeing post
- production processes for video content
-
• Proficiency in UX design principles and their application in employer branding
Preferred Qualifications
-
• Demonstrated ability to conceptualize and produce engaging live events
-
• Strong project management skills with the ability to lead cross
- functional teams
-
• Excellent data analysis skills to inform creative decisions
• Expertise in creating SOPs and streamlining creative workflows
-
• Proficiency in industry
- standard design and production software (e.g., Adobe Creative Suite, Final Cut Pro, etc.)
Our inclusive culture empowers Amazonians to deliver the best results for our customers.
If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how
- we
- hire/accommodations for more information.
If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
About Company
Amazon is a multinational technology and e-commerce company founded by Jeff Bezos in 1994. Initially focused on selling books online, it quickly expanded into a broad range of products and services, including electronics, cloud computing (via Amazon Web Services), streaming, and artificial intelligence. Amazon has revolutionized online shopping with fast delivery, personalized recommendations, and a subscription service called Amazon Prime. It is one of the world's largest and most valuable companies, with a significant impact on retail, technology, and logistics.
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